Unified Communications
Sounds fancy, right? Don’t worry it’s simpler than it looks. UCaaS brings all your comms together – calls, chat, video, and more – into one easy-to-use app on any device. No more juggling tabs or bouncing between platforms, just smooth communication that saves time and sanity.
And because it’s delivered “as a service,” it all runs in the cloud. That means you pay per user, per month, and your team can connect from anywhere with an internet connection – office, home, or even the coffee shop down the road.

Features & Benefits
Smarter Call Routing
AI-powered routing gets every call to the right person, first time – no endless transfers, no frustrated customers.
Automated Meeting Magic
Let the bots take the notes. Automatic transcriptions, recordings, and summaries mean everyone’s on the same page – even the ones who “had another call” (sure they did).
Seamless CRM & App Integrations
Your UCaaS solution can integrate with your CRM system, ticketing system and other tools so updates happen automatically – no more “who’s updating the ticket?” debates or copy-paste marathons.
Presence & Status Awareness
AI-powered status updates let your team see who’s free, busy, or pretending to be on a call (kidding… mostly). Collaboration becomes faster and interruptions are fewer.
Data-Driven Insights
See the big picture (and the little details). Real-time analytics, keyword search, and sentiment analysis help you spot trends, coach teams, ensure compliance, and understand how customers really feel – no crystal ball required!
Scale Without the Stress
Add new users or features with a few clicks – no site visits, no new hardware headaches, just instant growth that keeps up with your business.
Our Solutions
What is Wildix?
Wildix is a next-gen VoIP and unified communications platform designed for businesses that want comms to just work. It’s built for usability, security, and zero faff – giving your teams seamless voice, video, chat, and conferencing straight from their browser or mobile device.
Who is Wildix for?
If you want to bring all your comms together and make collaboration effortless, Wildix is your new best friend. It’s a favourite for sales teams thanks to real-time dashboards, click-to-call, and CRM integrations – but works just as well for anyone who wants faster, simpler, smarter communication.
What can Wildix do?
Wildix handles calls, video meetings, chat, screen sharing, and conferencing – all from one platform, no downloads required. With WebRTC tech under the hood, everything runs right in your browser, instantly. It also plays nicely with your other business apps, automating repetitive tasks and cutting out those “oops, we forgot to log that call” moments.
What is x-bees?
x-bees is your AI-powered customer communication hub, built to help sales-driven businesses close deals faster and keep customers coming back. It combines chat, voice, video, and CRM data into one persistent channel, so your team always has the full picture – no lost context, no dropped conversations.
Who is x-bees for?
If you’re a sales-led business, account manager, or customer-success team that needs to keep deals moving and relationships warm, x-bees is built for you. From BDRs to support teams, it keeps leads, customers, and your internal teams in one place – and works across devices so you can respond anywhere.
What can x-bees do?
- AI-powered insights: Get call transcriptions, summaries, sentiment analysis, and keyword tracking to coach teams and spot opportunities faster.
- CRM integration: Native Salesforce (and HubSpot) sync means leads, calls, and meetings are logged automatically – no admin overload.
- Persistent customer channels: Keep talking to customers after the first chat – same thread, same context, same relationship.
- Built-in scheduling & notifications: Book meetings with one click, synced to Google/Microsoft calendars, with push/email reminders to keep everyone on track.
- Support & escalation: Use barge-in, real-time monitoring, and AI assistants to resolve issues quickly and keep customers happy.
What is x-hoppers?
x-hoppers is a smart retail communication system that goes way beyond walkie-talkies. It connects your entire store team through wireless headsets, links in-store equipment, and layers on AI tools to keep everyone informed, faster. The result? Better collaboration, quicker decisions, and a smoother shopping experience for customers.
Who is x-hoppers for?
If you run a busy retail floor – think supermarkets, fashion outlets, DIY stores, or electronics shops – x-hoppers is made for you. It’s designed for retailers who want faster service, tighter teamwork, fewer losses, and a connected store that just works.
What can x-hoppers do?
- Instant Team Comms: Keep everyone connected with one-touch broadcast, internal and external calls, and HQ announcements – no more “can someone check aisle 5?” moments.
- AI-Powered Insights: Get real-time call transcriptions, summaries, and analytics to train staff faster, spot trends, and keep managers in the loop.
- Smart Call Points: Let customers request help by scanning a QR code, pinging the right staff instantly and cutting waiting times.
- Shrink & Theft Reduction: AI theft detection spots suspicious behaviour on CCTV and alerts staff – helping protect stock and boost safety.
- Knowledge on Demand: Staff can ask the AI assistant questions about stock, products, or procedures right from the headset, so they never have to leave the customers side.
- Connected Store: Link POS, click-and-collect, and self-checkout machines to send real-time alerts to headsets, making service proactive and seamless.
What is Microsoft Teams Direct Routing?
You know Microsoft Teams for chat, meetings, and collab – but with Direct Routing, it goes way beyond. It turns Teams into your full phone system, hooking voice calls across your devices via the cloud. It’s like giving your existing Teams superpowers – calls, inbound/outbound voice, and full phone functionality, all in the same app.
Who is Microsoft Teams Direct Routing for?
If your business already lives in Microsoft 365 and uses Teams, this makes perfect sense. It’s ideal for any organisation wanting to simplify how you communicate, reduce tools, and make calls just part of your everyday flow. Especially handy when you’re working hybrid, need multiple locations, or want centralised voice + collaboration without the usual telephony faff.
What can Microsoft Teams Direct Routing do?
- Plug voice into your Teams setup so you can make, take, transfer calls from desktop, browser, or mobile – wherever you’re working.
- Integrate with your other apps, workflows, and CRMs so you can automate tasks, reduce admin, and have everything in one place.
- Use AI tools, bots, or automations to help with call analytics, transcription, keyword tracking, and even sentiment insights (so you know how people are really feeling).
- Add features like receptionist consoles, call routing, contact centre elements, API integrations and dashboards to give you visibility and control.
- Enjoy enterprise-grade uptime and reliability (because dropped calls are no fun), with licensing that scales as you grow.
What is Marketing on Hold?
Silence is awkward – and generic hold music isn’t much better. Marketing on Hold turns that dead air into a chance to engage callers with branded messages, updates, and offers. It’s like having a mini marketing campaign running every time someone’s on hold.
Who is Marketing on Hold for?
If your business takes calls, this one’s a no-brainer! Whether you’re a small office, busy contact centre, or anywhere in between, Marketing on Hold keeps callers informed, entertained, and less likely to hang up. Perfect for promoting new services, answering FAQs, or just making your business sound polished and professional.
What can Marketing on Hold do?
- Turn wait time into value: Promote offers, services, or events while customers wait.
- Keep callers engaged: Reduce hang-ups and make hold times feel shorter.
- Sound like your brand: Custom voiceovers and scripts match your tone and personality.
- Stay relevant: Easily update messages for seasonal campaigns, announcements, or service changes.
- Direct traffic smartly: Use messages to route callers more efficiently and reduce wasted time.
Why PureCloud?
We promise to put your business first, every time. Our focus is on using our expertise to deliver seamless, secure communication tailored to your needs.
Every business is unique, so our approach is too. We’ll take the time to understand your business before recommending solutions, leveraging our trusted suppliers to find the perfect fit.

Jamie Lake - CEO

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